Carl Hayes

Carl Hayes serves as Vice President of Consumer Acquisition and Retention, and Engineering at VIZ Media, overseeing the consumer subscription service for Shonen Jump, as well as general consumer engagement across the company's website and apps. With extensive experience in consumer acquisition and retention, digital marketing, and financial planning, Carl has managed multiple teams and initiatives since joining VIZ Media in 2007. Prior roles included Director of Corporate Planning and Manager of Financial Planning & Analysis, where Carl was instrumental in supporting major television and streaming deal negotiations and establishing financial methodologies for new product acquisitions. Carl began their career as an Executive Assistant at Mercer, supporting high-profile consultants in healthcare benefits and policy issues. Education was completed at Moorpark College from 1989 to 1993.