Adriano Serroni

Adriano Serroni is an experienced professional in the gaming and consulting industries, currently serving as General Manager at Voodoo since March 2025. Previously, Adriano held significant positions at King, including Senior Product Director for Candy Crush Saga from October 2022 to March 2025, where leadership involved managing a multi-disciplinary product team focused on innovative game development. Earlier roles at King included Product Director for R&D and Senior Business Performance Manager, where Adriano contributed to product strategy and performance management for various popular titles. Prior to the gaming sector, Adriano was a Strategy Manager at Accenture, overseeing consulting projects in the insurance and banking industries. Adriano holds multiple degrees, including an MBA from INSEAD and a Master's in Economics and Management of Innovation and Technology from Università Bocconi.