Brett Cable

Brett Cable serves as the Chief Financial Officer at When and is the Founder of Ulu Advisors, a firm focused on helping businesses enhance growth through finance expertise and data-driven solutions. With prior experience as Chief Financial Officer at Endres Manufacturing Company and Tandem HR, as well as roles at The QTI Group and Baker Tilly Virchow Krause, LLP, Brett has a strong background in financial strategy, data analytics, and organizational improvement. Significant achievements include leading sell-side due diligence for a company sale, developing innovative financial reporting tools, and driving substantial revenue growth through acquisitions and strategic planning. Brett holds a Master of Accountancy and a Bachelor of Business Administration in Accounting from the Wisconsin School of Business.