Winch Design
Aino-Leena Grapin is an accomplished executive with extensive experience in the design, art, and luxury sectors. Currently serving as CEO of Winch Design since September 2016, Aino-Leena has been instrumental in the company's expansion into private aviation design and architecture. Prior to this role, Aino-Leena held several key positions at Paddle8, including Chief Executive Officer for the UK, where responsibilities included managing auction operations following the merger with Auctionata. Aino-Leena also served as Managing Director for Europe & the Middle East and managed Paddle8's Private Sales. Previous experience includes a directorial role at ALGAL Ltd, and significant positions at Christie's, where responsibilities spanned international business management and strategic project management. Aino-Leena began a career in corporate strategy at Bain & Company and gained foundational experience as an analyst at Goldman Sachs. Academic credentials include an MBA from INSEAD and a Master’s degree in Business from ESSEC Business School.
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Winch Design
Winch Design is an award-winning design studio, established in 1986 as a specialist exterior and interior yacht designer, by Andrew Winch and his wife Jane. With the focus on extremely high-end bespoke, dynamic design for a worldwide client base, Winch Design is now recognised as one of the leading International design and architectural studios, having added Aviation, Architecture and Interiors teams to the core yacht business. Over the years, Winch Design has established itself as the go-to design studio for individuals who expect not only the highest levels of design excellence but also a totally bespoke, integrated approach, individually tailored to their lifestyle, whether it is a home, yacht, private jet, helicopter or train! There is no house style and the scope of work is broad, to reflect each client’s dreams. Similarly, the personalities and talents of the 100-strong team are individual yet coming from the same premise. The Winch Ethos is predicated on certain values, initiated by Andrew Winch over thirty years ago, and now upheld by all: the importance of creating spatial energy and emotion, of designing spaces that are balanced, beautiful and uplifting and of always being inquisitive for more knowledge.