WWAKE
Meredith MacNicholas is an experienced professional in the fashion and e-commerce industries, currently serving as the E-comm Coordinator at WWAKE since July 2022, where responsibilities include creating product pages, managing website merchandise, enhancing user experience, and executing Klaviyo marketing campaigns. Prior to this role, Meredith was a Teaching Assistant at Parsons School of Design from August 2021 to March 2023 and held various positions including Curator and Staff Writer at Noihsaf Bazaar, Retail Associate at Bird Brooklyn, and Assistant Stylist for notable clients in freelance roles. Educational qualifications include a Master of Arts in Fashion Studies from Parsons School of Design and a Bachelor of Science in Psychology from Colorado State University.
WWAKE
We believe that our jewelry is a connection to the earth, and every hand in between. Our materials are sourced as sustainably as we possibly can, focusing on recycled materials to reduce our role in today's commercial mining practices, and also on fair trade materials that provide positive impact to responsible mining communities from around the globe. Our jewelry strives to support an entire chain of people, with careful sourcing, planning, and learning — a complex process we work on every day.