YAAP
Vasundhara Bhandari is an accomplished professional with a diverse background in digital strategy and business leadership. Currently serving as the Digital Strategy Lead at YAAP since December 2022, Vasundhara previously held the position of Business Head at Paper Boat Collective and was the Owner of Outside Eden, a venture focused on houseplants and landscaping. Early career experience includes consulting at EY in learning and development and user interface design, as well as internships at Make My Trip and Iris. Vasundhara holds an Executive MBA from the Indian School of Business and a Bachelor of Business Administration in Marketing from Nanyang Technological University Singapore. Education was completed at Delhi Public School, R.K.Puram, New Delhi.
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YAAP
At Yaap, we believe that every strong organization has great stories to inspire and influence its environment, only if it is told well. Yaap is a rapidly growing multi-specialized digital content marketing and design company that covers the life cycle of content from creation to amplification. We are a group of new-age storytellers who love the 3Ds of the business of storytelling- design, discovery and distribution. The biggest differentiator is the technology that backs up our content marketing strategies. We believe that consumer intimacy and influencer relationships has always been the secret to building powerful brands. Our innovative marketing solutions are an infusion of technology and brand management that are indispensable to create long-lasting impact. We are a bunch of crazy nerds who are extremely passionate about the brands that we work for and driven to deliver differentiated value as their trusted advisers. Reach out to Yaapers at http://yaap.in/ or ping us at +91 9899956397