About Alchemy Worx: Alchemy Worx is an audience management agency specializing in email marketing, SMS marketing, and paid social. The agency offers businesses advanced marketing services, utilizing time-tested methods, and procedures to secure a higher rate of customer retention.
The Marketing Strategist is responsible for expanding and deepening relationships with customers, and maximizing profitability for Alchemy Worx through best-in-class advanced analytics and providing accurate and timely reporting. The Marketing Strategist dissects and analyzes the email list, mailing style, and frequency to determine the campaign quality. The Marketing Strategist will then construct a customized strategy that is perfectly suited for the clients’ needs throughout the customer lifecycle.
We are looking for a tech savvy person who is ambitious and an aggressive self-starter. The ideal candidate should have the ability to manage data analytics, run reports, and excel in a client-facing role handling all phases of customer marketing programs, including planning, budgeting, creative development, data processing, production, and results tracking. The successful candidate will manage the satisfaction of client accounts and ensure service level agreements are maintained.
What You'll Do:
- Perform analyses with a data analyst, of email marketing and SMS data to extract actionable insights to help drive customer and internal decisions
- Communicate data-driven insights and recommendations to client and for internal use
- Develop thorough understanding of email user data flow and recommend best practices to streamline data flow, processes and related standards
- Work closely with cross-functional teams of data analysts, designers, client service managers, and others across the company who are passionate about the company’s success
- Develop and maintain internal and external controls to store and retrieve client data, reports, marketing material, and other data
- Work with Account managers for mid sized retailers
- Create marketing campaigns
- Communicate, maintain and drive project timelines for all campaigns
- Manage the client relationship via written and verbal communication
- Assist with quarterly and annual business reviews
- Critique advertisers on their CRM processes in order to enhance overall program efficiencies
- Oversee project quality control and navigating client approvals throughout the project
- Maintain weekly status report to share with client and internal teams
Requirements:
- 2-5 years of Management Experience
- 2+ years of email Marketing or 2+ years of Online retail marketing experience
- Excellent knowledge of Excel, Word, and PowerPoint • Strong analytical skills and experience with analytics and reporting tools for all channels
- Candidate must demonstrate ability to thrive in a semi-structured environment
- Should demonstrate a passion for marketing and technology
- Knowledge of project management tools and resources
- Exceptional communication and presentation skills (oral and written)
- Strong work ethic, skilled at prioritizing and managing time; Comfortable with tight deadlines; organized, efficient, detail-oriented and able to multitask
- Must be an excellent team player; possess the ability to work well independently, think creatively, solve problems, and take initiative
- Professional demeanor and ability to foster client relationships and earn role as a trusted advisor
- Strong problem solving skills and ability to easily adapt to change
Preferred Skills/Experience:
- Process improvement experience; Management and communication with globally dispersed teams
- Knowledge of Email Service Provider Platforms and email campaign building
- Project Management Experience
- Ability to come into the office at least once per week.
This role could have a in-person/work from home balance if they are based on Manhattan. The person does not need to be able to work in Manhattan, but it is preferred.