BDA
Kalena W. is an experienced Global Sourcing Manager at BDA, LLC since February 2014, specializing in global procurement and product development for promotional merchandise across various markets, including China, Egypt, India, and Vietnam. Prior to this role, Kalena worked as a Special Education Paraprofessional and District Phoneline Representative at Bellevue School District, demonstrating strong communication and analytical skills. Kalena also held positions in product development and merchandising with renowned companies such as Coca-Cola, Watsons China, The Disney Store, and The Crocodile Garment, contributing to merchandise planning, budget management, and vendor relationship development. Kalena holds a Bachelor of Science in Marketing from Central Washington University.
BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.