Nir Yeffet

Nir Yeffet is an accomplished technology leader with extensive experience in information security and engineering. Currently serving as Director of Information Security and Director of Engineering at BetterUp, Yeffet has been instrumental in creating AI-enabled video coaching and positive behavior-based platforms that enhance organizational performance. Prior roles include cofounding and serving as CTO at Leap Life, where Yeffet advanced life insurance technology solutions, and acting as VP Engineering & CISO at Oration, where a high-performing engineering team developed compliant consumer products. Additional notable positions include EVP Engineering at Adap.tv, contributing to a significant acquisition by AOL, and advisory roles at Threadsy, which was acquired by Facebook. Yeffet's educational background is self-taught.