essencemediacom
Gavin McGrow is an accomplished professional in the advertising and marketing communications field, with extensive experience spanning over two decades. Since March 2014, Gavin has served as Global Strategy Director at EssenceMediacom. Prior to this role, between 1999 and June 2013, Gavin held various positions at Starcom MediaVest Group, including Head of Strategy, Strategy Director, Consumer Context Planner, Group Account Director, International Account Manager, and International Planner. Gavin holds a BA Hons in Advertising and Marketing Communications from Bournemouth University, completed between 1995 and 1998, as well as additional education from North Oxfordshire College & The Oxford School of Art and Design.
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essencemediacom
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Hello. We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands. We have disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions. Born out of two pioneering agencies, EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise. Our ‘breakthrough’ ambition is underpinned by our commitment to ‘continuous learning’. We aim to ensure our people fulfil their potential by investing their whole-person wellbeing, careers and capabilities, which in turn helps grow our clients’ businesses. With 10,000 people across 120 offices in 96 markets, we are one of the world’s leading communications specialists with billings of more than US$22 billion (Source: COMvergence, 2022). Our global client roster includes adidas, Coca-Cola (TCCC), Dell, Google, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony and Uber.