Gafisa SA
Renata Albuquerque Saad currently serves as Head of Communication/Marketing & Customer Relationship at Gafisa, where responsibilities include implementing high-standard strategies in communication and CRM. Previously, Renata was Head of Marketing Communications at Tok&Stok, overseeing a large team and managing brand positioning, marketing execution, and strategic planning. Renata also held the role of Senior Marketing Communications Manager at Iguatemi Empresa de Shopping Centers, leading the corporate marketing strategy for multiple shopping centers and managing significant teams. Renata's academic background includes a Master's degree in Marketing from Universitat Autònoma de Barcelona and a Bachelor's degree in Business Administration from Mackenzie University.
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Gafisa SA
Gafisa S.A. is a diversified national homebuilder. The Company's segments are Gafisa (for ventures targeted at high and medium income) and Tenda (for ventures targeted at low income). The Company's brands include Tenda, which serves the affordable entry-level housing segments, Gafisa, which offers a range of residential options to the mid to higher income segments and Alphaville (equity method investment), which focuses on the identification, development and sale of residential communities. In addition, it provides construction services to third parties on certain developments in the Gafisa segment where it retains an equity interest. Its real estate business activities include developments for sale of residential units, land subdivisions and commercial buildings; construction services, and sale of units through its brokerage subsidiaries, Gafisa Vendas Intermediacao Imobiliaria Ltda and Gafisa Vendas in Rio de Janeiro, jointly referred to as Gafisa Vendas.