Ruth Zive

Ruth Zive is a seasoned marketing executive currently serving as Chief Marketing Officer at LivePerson since September 2022 and as an Advisor at Novisto since April 2023. Previous roles include CMO at Ada from November 2018 to August 2022 and Chief Marketing Officer at Blueprint Software Systems from November 2014 to November 2018, where responsibilities encompassed corporate communications, lead generation, and integrated marketing plans. Ruth Zive founded and served as CEO of MarketingWise, Inc. from August 2011 to November 2014, and directed development and marketing for The Speech & Stuttering Institute from 2005 to 2010. Educational qualifications include a Master of Social Work in Community Organizing from the University of Pittsburgh and a Bachelor of Arts in English from the University of Toronto.