PAYBACK
Benjamin Lang is an experienced professional in key account management and sports talent development, currently serving as Senior Key Account Manager at PAYBACK since May 2021. Parallel to this role, Benjamin has been a DFB-Stützpunkttrainer for the DFB from September 2015, focusing on the talent development program for youth athletes aged 11 to 15. Previous experience includes positions as Key Account Manager at TELE 5 and Account Manager GSA at Discovery Communications Deutschland, where responsibilities encompassed campaign management, client relationships, and strategic sales initiatives across various media platforms. Benjamin's career also includes significant roles at Eurosport, progressing from Trainee Sales to Group Head Sales, and an earlier internship in retail marketing at adidas. Educational credentials include a Diplom in Sportökonomie from the Technical University of Munich and a Diplomarbeit from RWTH Aachen University.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.