Retina AI
Eva Ascarza is the Jakurski Family Associate Professor of Business Administration at Harvard Business School. As a marketing modeler, she uses tools from statistics, economics, and machine learning to answer relevant marketing questions. Her main research areas are customer analytics and customer management, with special attention to the problem of customer retention.
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Retina AI
Retina is the customer intelligence solution that empowers businesses to maximize customer-level profitability by focusing on early customer lifetime value.