SilverPush
Pierre Gauthier is a seasoned professional in digital marketing and programmatic advertising, currently serving as the Country Manager for France at Silverpush since January 2023. With a strong background in industry initiatives, Gauthier has represented IAB France at the IAB Europe Programmatic Trading Committee and held various leadership positions, including Chief Executive Officer at PGA MEDIA CONSULTING and Chief Commercial Officer at Smile Wanted Group. Gauthier's expertise spans strategic business development, transparency, and quality initiatives in digital media, complemented by an extensive educational background featuring multiple MBA degrees and advanced studies in economics and administration from prestigious institutions.
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SilverPush
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Silverpush provides cutting-edge advertising technology solutions driven by artificial intelligence. By assisting major global brands, it enables them to better comprehend and engage with their customers than ever before. Through its advanced platform MIRRORS, which harnesses the power of deep learning and computer vision, Silverpush assists brands in identifying their most suitable audience by placing video ads in contextually relevant settings. This ensures a fully controlled and brand-safe advertising environment. Additionally, Silverpush's real-time moment marketing platform, Parallels, facilitates meaningful connections between brands and consumers across a diverse range of real-life events.