Senior Content Copywriter

Senior Content Copywriter

Since 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion e-commerce & lifestyle destination in the region, our e-commerce platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations. 

Our energetic creative team is energized by data and evolving tech, such as AI to offer our 5 million+ customers the best possible visual experience across all touchpoints. 

This Senior Content Copywriter will be leading and executing projects and campaigns, as well as bringing creative to life across all touchpoints, both customer-facing and internally.

About the role:

• Working across day-to-day copywriting needs from multiple departments and across all platforms (ranging from web, app, social, packaging, events; to large-scale annual reports and internal documents. )
• Conceptualising ideas with the team, and actively contributing to developing THE ICONIC’s tone of voice and brand identity.
• Ensure consistency in brand messaging and tone of voice across all creative assets.
• Working closely with Marketing and PR teams to maintain consistent messaging and brand integrity, both internally and customer-facing.
• Working with the senior ceative team in bringing to life the creative vision for the brand.
• Working with creative leads and external stakeholders through all stages from initial brief, iterations to finished work.
• Present storytelling that best represents the content, in close collaboration with Design Lead, Styling, UX and Marketing teams.
• Present copy that is data driven and social-first.
• Working with external agencies to collaborate on impactful, on-brand campaigns.
• Support the Design & Copy Lead to ensure the team meet deadlines and business objectives.
• Research competitors, trends, and best practices, copy inspiration and customer insights.

What it takes

• 5+ years experience in a similar role. A strong portfolio of outstanding copywriting examples.
• Ability to think creatively and translate ideas into engaging content.
• Confident and collaborative approach to concept work and ideation.
• Ability to multi-task multiple projects per week, with excellent organisational skills.
• Meticulous attention to detail and deadline-focused, especially when under pressure.
• Excellent communication skills.
• Experience within a fashion/retail company, agency or fashion e-commerce would be ideal

Life at THE ICONIC

From our ways of working to our growth mindset and sustainable approach, we each add unique value and have an incredible amount of fun doing it! People are our greatest asset and our ICONITE experience is designed to empower you to do your best work.

Here’s what to expect when you join THE ICONIC:

Flexible working. We offer a hybrid and flexible working model so you can do your best work in a way that works for you
The learning  collective. Get your knowledge fix with our learning days & hackathons 
Parents at THE ICONIC. Access to our parental leave program and an extra day off for your kids' first day of school every year 
Birthday leave. Enjoy a paid day off for your birthday and an ICONIC voucher to treat yourself
Curate your style. No matter what your style is, we have got you covered with our Amazing staff discount and our famous sample sales
Wellbeing. Access to our discounted gym memberships and wellbeing programs
People first. Access to our Employee Assistance Program for you and your family
Volunteer days. Work as a Charity Partner with Thread Together for society and environmental change.
Refer a friend. Enjoy a  referral reward for successfully placing a referral

We are committed to providing reasonable arrangements to all individuals participating in our application and interview process, and while performing job functions. If you require any accommodations or adjustments prior to the submission of your application or throughout your interview process, please contact our Talent Acquisition team directly: talent.attraction@theiconic.com.au