Marc Appel

Marc Appel is a seasoned marketing and communications professional with extensive experience in content and editorial strategy, particularly within the realm of digital marketing. Since March 2016, Marc has served as Managing Director at Accenture, focusing on GenAI strategy for marketing and communications. Prior to this role, Marc held multiple leadership positions at DigitasLBi from 2005 to 2016, culminating in the role of Senior Vice President, Group Account Director, where responsibilities included P&L management and digital strategy development for notable clients such as American Express and Hewlett Packard. Marc's career began in advertising sales at DoubleClick and CondeNet, following a Bachelor of Arts degree in Psychology from Binghamton University.