In Marketing We Trust
Benoit Weber is the Head of Analytics at In Marketing We Trust since June 2015, specializing in Google Analytics, Google Tag Manager, Looker Studio, and data visualization and reporting. With extensive experience in digital strategy, data integrity, and governance, Benoit has collaborated with major brands such as Coca-Cola, Expedia, and Salesforce. Previous roles include Business Analyst at the International Research Institute MICA and Auralog, where Benoit focused on technical solutions and language e-learning advancements. Benoit holds an Engineer's degree in Electronic, IT, and Automation, alongside Master's degrees in Electronic and Signal Processing from Grenoble INP and ENSERG, respectively.
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In Marketing We Trust
Travel is a global business - and so are we. Our passionate, global team of digital nomads are planted in strategic locations around the world. We are the online marketing optimisation agency of choice for travel brands because we know travel. We’ve worked with many highly successful travel clients like Expedia, Club Med, Columbus Direct andeBay. We bring industry insight and knowledge to grow your travel brand by optimising performance across every online channel. We integrate conversion rate optimisation, search engine optimisation, data science and analytics to generate industry insights and boost profit. We focus on return not vanity metrics. The current agency model is broken and we are determined to be a better alternative. We built this agency because we were once clients ourselves but struggled to find the right people for the job. We’ve fixed that problem for you by searching the globe to find the best team of industry and channel experts to deliver real results to your bottom line.